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Every December, Pantone releases their color of the year. Pantone is the authority and leader in color worldwide. If you have been to your local hardware store or ever tried to buy or match paint. You’ve probably seen a small color guide or book that looks a little something like this: That is a color… Continue reading What The Pantone Color Of The Year Means For Your Designs And How To Use It

Imagine the scenario: You’ve got a custom poster print campaign all lined up and your design looks great. You’ve studied your target audience and where you want to distribute your flyers and hang up your posters to bring in the most customers. You’re getting good feedback from the people you’ve showed the posters. And now… Continue reading What Paper Quality Is Right For My Business and Print Media?

Most of us can easily spot the differences between a book and a magazine. But it’s a much steeper challenge to explain what distinguishes flyers from leaflets, a brochure from a booklet or a prospectus from a pamphlet. Some may argue that they’re all virtually the same the thing, while others will say they’re not.… Continue reading What’s The Difference Between Flyers, Leaflets, Brochures, Booklets, …?

Posters came into use in the mid 1800’s when lithography became a more cost effective printing process. We didn’t see them grow in popularity until mass production was able to perfect the art of reproductive printing until the late 19th Century. And then the practice of poster making became widespread, especially to sell products. Posters… Continue reading These Are The 8 Most Popular Types Of Posters

Posters are a relatively new phenomenon that started in the late 19th century. Mass production made it possible to create posters cheaply for commercial and artistic purposes. Eventually they have become a staple in our everyday lives after only a few decades. We’ve gathered a few successful posters that we consider are some of the… Continue reading The 13 Most Successful Posters in History

Even in today’s digital-driven world, posters are still one of the most powerful. And also a popular method for marketing your business, opportunity or event. In the midst of the digitalization. Rush of building cool websites, being active on social media and trying to hack Google’s search engines. We still see posters all around us in our everyday… Continue reading The 6 Most Effective Locations To Hang Your Posters

Flyers can be one of the most lucrative forms of marketing for any small business. They’re cheap, easy to make, and you can target your public market en masse any time. Any company that does them right can see a huge boost to business immediately. Especially if you use them as part of a guerilla… Continue reading Why People Are Throwing Away Your Flyers And How To Stop Them (Legally)

Posters are one of the most cost effective ways to get new customers and raise your brand awareness. Great posters are memorable, to the point, and create instant connections with potential customers. They also allow you to get creative with your marketing plans. Smart brands use posters to leverage unique guerilla marketing tactics in their… Continue reading How to Find a Great Poster Designer

“We don’t have enough money for a big marketing campaign, but we really want to get noticed”. This is the challenge that so many small businesses encounter every day so how can small businesses get noticed while keeping their marketing budgets modest? Small businesses have small marketing budgets and traditional campaigns like billboards and tv… Continue reading How Small Businesses Can Use Guerilla Marketing

Are you looking for a way to measure social impact and corporate social responsibility across the world? The Good Cards is an app that measures the impact of good deeds from individual citizens across the globe. The Good Cards is a real life game that’s all about humanity, good deeds, spreading happiness and kindness. The… Continue reading The Good Cards – The App That Tracks Kindness

Whether you are the owner of a small real estate agency or a photographer, print marketing is one of the most important mediums to grow your brand awareness and bring in new customers, . You can read about a great restaurant online, but until you’re there, experience the atmosphere, smell the food, and start eating… Continue reading 10 Types of Print Marketing That Help Small Businesses

Oscar season has arrived!!! Are you excited? We’re excited! Can you tell? The Oscars is when the Academy of Motion Picture Arts and Sciences comes together and votes on the best films of the past year. They break out the red carpet, dress to the nines, throw a huge awards ceremony, and vote for the… Continue reading And The Oscar Award For Best Movie Poster Goes To….